Consumer Insight & Market Research
Consumer Insight Haute Couture
Access to our expert protocols
Desire Insight brings together experts who master all the tools of consumer insight and can thus support you in your studies strategy. Whether for a qualitative or quantitative study, the use of Big Data and even exclusive protocols like hypnosis tests, Desire Insight is a strategic and recognized partner. Rely on our experts.
Go further than the simple "Liking", access the intimate relationship that the consumer maintains with the fragrance or aroma presented to her/him
in blind test.
Our teams of mystery shoppers know how to blend into the skin of any type of client, whether for the banking sector, mass distribution, etc.
We have equipped and ventilated rooms for all types of product tests as well as CAPI tools to conduct interviews.
From panels or consumers recruited ad-hoc, we carry out Home Use Tests with interviews by videoconference
Online recruitment, animation of co-creation groups, online questionnaires, individual interviews or video focus group
For studies where interactivity between participants is desirable, we have rooms, moderators, audio-video equipment
Whether for an opinion survey or for an email reminder, we have CATI-equipped workstations